Learn multifamily from someone who buys and operates it.
Since 2018 I’ve acquired and operated multifamily from Class D turnarounds to Core A+ assets, plus hotels and land, across the Sunbelt and Manhattan. Now I coach investors through the practical playbook, deal by deal.
Satish — Founder, Princeton Financial Equity Group LLC
Schedule a Call2018 — Investing in multifamily since
D → A+ — Class D turnarounds to Core A+
+ Hotels — And land parcels beyond apartments
20+ yrs — Enterprise data architecture first
Markets: Texas, Sunbelt, Manhattan
Two paths in. One goal: close your next deal with confidence.
Your first apartment building
You’ve done single-family or nothing yet, and you want to buy your first 20 to 100 units without overpaying or getting buried in a bad loan.
- Underwriting a T-12 and rent roll line by line
- Finding and pricing off-market deals
- Agency vs. bank vs. bridge debt
- Building your first team
From operator to syndicator
You own property already and want to scale into larger assets using investor capital, with the structure and reporting LPs expect.
- Deal structure, waterfalls and GP economics
- Building an investor base the right way
- Asset management and LP reporting
- Working with securities counsel
Everything multifamily, taught on live deals, not theory.
Sourcing & underwriting
Stress-test the broker’s pro forma, read the rent roll and T-12, and know your walk-away price.
Debt & capital stack
Fixed vs. floating, rate caps, covenants, and the loan terms that sink deals when rates move.
Due diligence
Unit walks, lease audits, PCA and environmental reports: what to look for and what to renegotiate.
Value-add & operations
Renovation scopes, property management oversight, and pushing NOI from Class D to stabilized.
Raising capital
Investor relationships, deal decks and reporting, with securities matters routed to qualified counsel.
Hold, refinance or sell
Planning your exit from day one: hold periods, refinance timing, and knowing when to sell.
A clear path from conversation to action.
Strategy call
30 minutes. Where you are, where you want to be, and whether coaching is the right fit.
Your action plan
A target market, buy box and deal criteria built around your capital and experience.
Deal-by-deal coaching
Work through real deals and decisions together. Agree on the session format and cadence before you begin.
The right support for your next step.
Start with a call. We’ll talk through your goals and the coaching option that fits before you make a commitment.
Ad-hoc Coaching
Focused one-to-one support for a specific deal, question or operating decision.
Discuss your priorities, session length and availability on the introductory call.
Discuss Ad-hoc CoachingSix-Month Coaching
A longer-term coaching relationship to work through deal analysis, acquisition and operations as your plans develop.
A six-month engagement. Agree on the session cadence and scope together before starting.
Discuss Six-Month CoachingFrom enterprise data architect to multifamily operator.
Before real estate, I spent 20+ years as a IT Professional data architect. That’s why I underwrite the way I do: numbers first, assumptions stress-tested, nothing taken on faith.
I bring that same practical approach to coaching: working through the analysis, acquisition and operating decisions in front of you.
Your questions, answered.
How much does coaching cost?
Start with the introductory call. We’ll discuss the right coaching format, scope and pricing before you decide to proceed.
Do I need capital to start?
Bring an honest picture of your available capital, experience and goals. The strategy call is a chance to discuss your starting point and what to work on next.
Will you invest in or partner on my deals?
Coaching is an educational service, not a commitment to invest, raise capital or partner on a transaction.
Is this group or 1:1?
This is one-to-one coaching with Sut, focused on your goals and the deals or operating questions you bring.
Your next deal starts with a 30-minute conversation.
Pick a time that works. Come with your goals, your capital, or a deal you’re looking at, and we’ll map the next step together.
Schedule a CallNo payment required to book the introductory call.
Educational coaching disclaimer
Coaching services are educational only and do not constitute investment, legal or tax advice, or an offer to sell or solicitation of an offer to buy any security. Past transaction volume and results are not indicative of future results. Securities matters should be reviewed with qualified counsel.